Greenwashing: What you need to know – BBC My World #shorts

Being eco-friendly, sustainable, or green, has become the latest fashion. But some companies which brand themselves in this way have been accused of exaggerating or making up their sustainable credentials – this is known as ‘greenwashing’.

Advertising regulators are now trying to clamp down on businesses who may be misleading consumers.

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#greenwashing #climatechange #ecofriendly